What it is: Rue La La is a luxury flash sale website offering designer clothing, accessories, home goods, and more at deeply discounted, members-only prices. I worked with the amazingly talented Local team specializing in writing and editing copy for daily deal features and vouchers in nine national markets.
What I did: My work included managing a team of copywriters of varying levels of experience, while developing and updating the Rue Local style guide. I also provided copywriting support on numerous marketing projects in conjunction with brand partners, and managed myriad social media accounts.
Samples:
Click for more 20x200
Click for more The Motel Bar
Click for more RAW by Aster
Click for more Mina Danielle
Click for more THE skinny genes program
Posted on February.10.2012